LG OLED TV hits price low for 2017 model: 55-inch now $2,300 - CNET

That's still expensive, but now just $300 more than last year's models.

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https://www.cnet.com/news/lg-oled-tv-hits-price-low-for-2017-model-55-inch-now-2300/#ftag=CAD590a51e